SMS · RATE
Delivery Rate
Texts category metric. SMS reach, engagement and opt-outs.
Current
87.92%
vs prior period+3.9%
z-score-0.02
peer rank7 of 10
Peer scope
Directionality: Higher is better. Z-scores use the modified MAD method against the peer pool.
Peer distribution
You highlightedP10
80.69%
P25
85.61%
P50
88.35%
P75
91.14%
P90
92.94%
Peer leaderboard
OVERALLLEWISCLARKCUNORTHWEST · $100M–$500M
2.
GENISYSCUMIDWEST_CENTRAL · $4B+
3.
NUMERICACUNORTHWEST · $4B+
4.
GOAFFCUSOUTHWEST · $500M–$1B
5.
BEONPATHSOUTHWEST · $1B–$4B
6.
ITCUSOUTHWEST · $500M–$1B
7.
Metro Credit Union (you)NORTHEAST · $1B–$4B
8.
IHMVCUMIDWEST_CENTRAL · $1B–$4B